2013 Polaris Sportsman 400 H.O. SE Utility ATV
                                      Special Edition 2013 Polaris Sportsman 400 H.0. SE Utility ATV
                                    
                                      
                                        |  | 
                                      
                                        | 2013 Polaris Sportsman 400 H.O. SE Utility ATV is available in limited quantities in Alabama, Arkansas, Florida, Georgia, Louisiana, Mississippi, North 
                                      Carolina, Oklahoma, South 
                                      Carolina, Tennessee and Texas  | 
                                    
                                    Minneapolis, MN (1/25/2013) -Polaris Introduces New Limited Edition for ATV Enthusiasts in 
  the Southern States 
  
  
  Polaris Introduces New Limited Edition for ATV Enthusiasts in the Southern 
  States 
  
  Polaris is offering an all-new Sportsman 400 H.O. South Edition built 
  specifically to meet the 
  needs of the southern consumer. 
                                    The Sportsman 400 H.O. SE features 
                                      industry-exclusive durable 
                                      steel / LOCK&RIDE front and rear racks with multiple tie-down locations 
                                      and is highlighted by a 
                                      new 31.5" seat height and a tighter turning radius than the standard 
                                      Sportsman 400 H.O. 
                                    
                                      
                                        |  | 
                                      
                                        | The 2013 Polaris Sportsman 400 H.O. SE Utility ATV comes standard with durable LOCK & RIDE front & rear racks with multiple tie-down locations | 
                                    
                                    The 
                                      Sportsman 400 H.O. SE is available in limited quantities within an 11-state 
                                      region including 
                                      Alabama, Arkansas, Florida, Georgia, Louisiana, Mississippi, North 
                                      Carolina, Oklahoma, South 
                                      Carolina, Tennessee and Texas
                                  About Polaris 
                                        With annual 2010 sales of $1.991 billion, 
                                    Polaris designs, engineers, manufactures and 
                                    markets off-road vehicles (ORVs), including 
                                    all-terrain vehicles (ATVs) and the Polaris 
                                    RANGER® Side X Side vehicles, snowmobiles 
                                    and Victory motorcycles for recreational and 
                                    utility use and has recently introduced a 
                                    new on-road electric powered neighborhood 
                                    vehicle.
                                    Polaris is a recognized leader 
                                      in the snowmobile industry; and one of the 
                                      largest manufacturers of ORVs in the world. 
                                      Victory motorcycles, established in 1998 and 
                                      representing the first all-new American-made 
                                      motorcycle from a major company in nearly 
                                      60 years, are making in-roads into the cruiser 
                                      and touring motorcycle marketplace. Polaris 
                                      also enhances the riding experience with a 
                                      complete line of Pure Polaris apparel, accessories 
                                      and parts, available at Polaris dealerships.
                                    Polaris Industries Inc. trades 
                                      on the New York Stock Exchange under the symbol 
                                      “PII”, and the Company is included 
                                      in the S&P MidCap 400 stock price index.
                                      Information about the complete line of Polaris 
                                      products, apparel and vehicle accessories 
                                      are available from authorized Polaris dealers 
                                      or anytime from the Polaris homepage at www.polarisindustries.com.
                                     
 
                                      www.polarisindustries.com 
                                      2100 Highway 55
                                      Medina, MN 55340
                                      (763) 417-8650 
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