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Fox Racing Shox Launches New
Website & In a Perfect World Contest
Watsonville, CA (7/29/2009)
- After 4 years, FOX Racing Shox is proud to
announce the launch of their all-new from the
ground up FOX Racing Shox website!
Beyond the new look and feel, there are quite
a few features that will help the user determine
the best FOX Racing Shox suspension product
for their ATV, UTV, Motorcycle, Off-Road Truck,
Snowmobile, Side x Side, or Mountain Bike needs.
Users can now compare specs, print or send a
specific product page, share videos and news,
find FOX at the races, locate a dealer, learn
how to service FOX products, and much more.
Key advantages
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Individual product pages
are now printable, emailable and shareable.
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Read the latest media reviews
on FOX products, written by industry professionals.
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Compare specs on up to three
related models at a time.
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News & Events and Videos
are now emailable and shareable.
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Bicycle forks and shocks
now have a “View by Specific Features”
tool.
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New product FAQ (Frequently
Asked Questions).
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Vehicle Fit Guide allows
users to choose their make, model, and year
to see which shocks fit their ride.
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New Dealer Resource section
has downloadable application guides for ATVs,
UTVs, Side x Sides, Off-Road Trucks, and Snowmobiles.
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Navigation improvements allow
accessing specific products (in any sport)
with one click from anywhere on the site.
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The all-new FOX Racing Shox
Store includes new, sale, and special apparel,
accessories, and service parts available to
the public for purchase.
Enrico Pavia of QUAD Magazine says, “FOX
is known for having the best shocks on the market,
but did you know they also have a killer website
packed with loads of great content? From videos
to race coverage to a factory tour showing everything
that goes on behind closed doors at the FOX
plant, the site is a great way to spend some
time!”
Check out the new website here: www.foxracingshox.com
IN A PERFECT WORLD CONTEST
Alongside the new website, FOX has launched
its “In A Perfect World” contest
to coincide with their latest ad campaign. “Our
ad campaign uses heightened reality scenes such
as a singletrack in your stairway or Moab as
a city street,” stated Elayna Caldwell,
FOX Racing Shox Marketing Manager. “We
want to see your favorite trail or track or
your vehicle in a beautiful setting. People
love to take photos and videos, and now we can
reward them.”
Contestants are invited to upload photos and
videos of their idea of a perfect world. The
best photo in each category wins a selection
of softgoods, and the best video in each category
will win a set of shocks for their ATV, UTV,
Side x Side, Snowmobile, or Mountain Bike. FOX
will accept submissions from U.S. residents
and make the initial selection process. Final
voting will take place online, where the FOX
community can view selected submissions, and
participate in the outcome.
To learn more, or submit your perfect world
scenario, go to: www.foxinaperfectworld.com
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