KYMCO
to Take the Full Ride on Cycle World IMS Circuit
ATV & Motorcycle Manufacturer
Spartanburg, SC (10/14/2007) -
KYMCO USA will join an international Who’s
Who of motorsports as one of the major OEM participants
in the full schedule of 2007-08 Cycle World
International Motorcycle Shows. As part of the
IMS circuit, KYMCO will be on display in 13
cities nationwide, beginning in Phoenix in October
2007 and ending in Chicago in February 2008.
Stops in between include Houston, Fort Worth,
San Mateo, Seattle, Long Beach, New York, Novi
(Michigan), Washington DC, Atlanta, Cleveland,
and Minneapolis.
“We are very pleased to have KYMCO USA
on board for the upcoming season of the Cycle
World International Motorcycle Shows presented
by Toyota,” said Group Show Director Jeff
D’Entremont. “Our shows offer the
perfect platform for consumers to see what’s
new and what’s next in the powersports
market. The addition of KYMCO USA and their
complete line of scooter and ATV products are
the perfect compliment to our already impressive
OEM lineup.”
Last year nearly 600,000 powersports enthusiasts
from across the country turned out at these
shows to see the hottest new motorcycles, custom
bikes, ATVs, and scooters. IMS shows also serve
as the central location for innovations in motorsports
services and aftermarket products.
“Being part of IMS is important to our
credibility and visibility in the industry,”
said KYMCO USA VP Sales and Marketing, Bruce
Ramsey. “Through the Cycle World shows
we are going to really drive home the reliability,
affordability and styling of our growing product
line.”
Attendees at the San Mateo and Long Beach IMS
venues will be able to actually ride KYMCO scooters
and motorcycles at the Manufacturers’
Demo Ride center outside the exhibit hall. Experts
from the Motorcycle Safety Foundation will be
on hand to lead and tail demo riders and answer
any questions about safety.
New for 2008, KYMCO will be showing off the
2008 MXU 500 4x4 Camo featuring True Timber
Conceal Green, a new pattern from the leaders
in the field of digital effect camouflage. The
shift-on-demand 4WD MXU 500 features a 4-stroke,
double overhead cam, 499cc engine with shaft
drive and KYMCO’s CVT transmission. Digital
instrumentation, disc brakes, front and rear
cargo racks, and a half-ton capacity towing
hitch are all standard.
The newly updated 2008 KYMCO Mongoose 250
and 300 will also be on display.
Event Coordinator John Stoddart will be on
hand with the KYMCO USA hauler to provide KYMCO
products and support for demo rides. KYMCO Regional
sales managers and KYMCO dealers near each IMS
city will also be available at the shows.
For the complete IMS schedule, go to www.motorcycleshows.com.
About KYMCO
USA:
KYMCO's roots in the motorsports
industry go back to its founding in 1963, as the
Kwang Yang Motor Company, Ltd., with headquarters
in Taiwan. Long a leader in quality, fuel economy,
and versatility, today KYMCO manufactures motor
scooters, motorcycles, and ATVs at five plants
in Asia, including the main facility in the city
of Kaohsiung.
KYMCO is the
largest scooter manufacturer in Taiwan, and currently
exports to 74 countries worldwide. All KYMCO plants
use the latest technology for the engineering
and production of reliable engine, chassis, and
other components. Since 2004, KYMCO has been officially
accredited for ISO-9001 quality in manufacturing;
KYMCO is committed to maximum customer satisfaction
and constant innovation, making use of the most
advanced CAD/CAE tools to bring superior engineering
and design to their products.
The company's
partner in the United States is KYMCO USA, with
headquarters, marketing, and distribution centered
in Spartanburg, South Carolina. KYMCO USA is dedicated
to building the brand's reputation and market
share through superior value, frequent new product
introductions, strategic industry partnerships,
and excellence in dealer network support. KYMCO
USA has a reputation and expertise gained through
over 30 years in the U.S. powersports industry.
|