Medina, MN (5/11/2009) -Polaris 
                                    Industries Inc. (NYSE: PII) today recognized 
                                    17 dealers from across the United States and 
                                    Canada for their invaluable contributions 
                                    as members of the Polaris Dealer Advisory 
                                    Council. The Advisory Council aids Polaris 
                                    management in development of effective support 
                                    and training programs to continuously improve 
                                    the collective business of Polaris and the 
                                    broader North American Polaris dealer network. 
                                    The Advisory Council work is focused upon 
                                    OEM and dealership process improvements for 
                                    service, warranty, orders, and retail selling 
                                    practices - and upon advising management with 
                                    our various Polaris product lines (Off-Road 
                                    Vehicles, Snowmobiles, Parts, Garments, and 
                                    Accessories).
                                  "I am very thankful for the significant 
                                    impact the Polaris Dealer Advisory Council 
                                    has had in helping Polaris improve our systems 
                                    and processes," said Mike Jonikas, Vice 
                                    President, Sales and Marketing, Polaris Industries. 
                                    "It is important for Polaris and our 
                                    dealer partners to work together, and in this 
                                    challenging economic environment working together 
                                    is more important than ever. We rely on the 
                                    leadership of the Advisory Council and as 
                                    a result, we want to publicly recognize these 
                                    dealer leaders for their tireless advocacy."
                                  The dealer leaders serving on the Polaris 
                                    Dealer Advisory Council are:
                                  * Bill Abshier, Bakersfield, CA
                                    * Amanda Blackstone, Lawrenceville, GA
                                    * Greg Booth, Usbridge, ON
                                    * David Burgess, Lansing, MI
                                    * Irv Fosaaen, Waukon, IA
                                    * Don Galloway, Edmonton, AB
                                    * Mike Getz, Pennsdale, PA
                                    * Rob Gregory, Jacksonville, AZ
                                    * Leon "Butch" Greenwood, East Randolph, 
                                    VT
                                    * Bob Jones, Washington, MO
                                    * Jeff Lampe, Kissimmee, FL
                                    * Michel Lemieux, St. Jerome, PQ
                                    * Jeff Mies, Watkins, MN
                                    * Dixie Miller, Mechanicsburg, PA
                                    * Gary Neely, Pinedale, WY
                                    * Reggie Sellers, Boise, ID
                                    * Robert Sistrunk, San Antonio, TX