Yamaha Contributes
More Than $700,000 to OHV Access in 2008 - OHV
Access Initiative Takes Lead in Promoting Safe,
Responsible Riding
and Sustainable, Open Access
Cypress, CA (1/8/2009)
- Yamaha Motor Corp., U.S.A., via the company's
new OHV Access Initiative, injected more than
$700,000 in cash and equipment in 2008 directly
into projects across the country supporting
safe, responsible riding and sustainable, open
riding areas.
In the program's first year, Yamaha took a
leadership role in the ongoing issue of OHV
access by providing GRANTs (Guaranteeing Responsible
Access to our Nation's Trails) to more than
65 local, regional and national organizations
representing the greater OHV community. Awardees
from the OHV Access Initiative's fourth quarter
funding cycle include:
The California Trail Users
Coalition
Cheaha Trailriders, Alabama
Aitkin County, Minnesota
Arrowhead ATV Club, Minnesota
Dixie National Forest, Cedar
City Ranger District, Utah
Florida Trail Riders
Lewis County Department of
Forestry, Parks & Recreation,
New York
Paul Bunyan Forest Riders,
Minnesota
Rose City - Lupton Area Chamber
of Commerce, Michigan
Embarrass River ATV Park
and Campground, Wisconsin
Town of Rome, Dyracuse Recreational
Park, Wisconsin
"By directly funding public
and private land management and enthusiast-initiated
projects, the Yamaha OHV Access Initiative is
leading the grassroots effort in creating and
sustaining safe and responsible riding opportunities,"
said Mike Martinez, Yamaha's general manager of
ATV and Side-by-Side (SxS) Operations. "These
GRANTs have become an important asset to the OHV
community and we are pleased to continue this
support into 2009."
The primary purpose of the OHV Access Initiative
is to provide funding of OHV access-related
projects that include, but are not limited to:
Trail development, restoration
and maintenance
Trail signage and map production
Staging area construction,
renovation and maintenance
Land stewardship and education
Responsible OHV riding education
and outreach
Legislative lobbying efforts
"This year, the OHV Access Initiative
has demonstrated the ability to make a significant
impact where it counts the most - on the ground,"
said Steve Nessl, Yamaha's ATV/SxS marketing
manager. "Riders, land managers and OHV
groups are working together to submit quality
applications in support of long-term access
goals. Yamaha plans to expand this program and
build on its success in supporting the OHV community
well into 2009 and beyond."
About the Yamaha
OHV Access Initiative: Each quarter, Yamaha accepts applications
from non-profit or tax-exempt organizations
including OHV riding clubs, national forests
and associations, and national, state and local
government agencies. A committee then reviews
each application and awards GRANTs to deserving
projects. Applications for the first quarter
of 2009 will be accepted through February 28,
2009.
About Yamaha:
Yamaha ATVs and SxS vehicles are designed, engineered
and built tough! Yamaha Motor Corp., U.S.A.
headquarters are located in Cypress, California.
For more information on Yamaha, visit yamaha-motor.com.
